Brand Management Courses highlight the benefits of recognizing the importance of a brand manager who identifies a brand that will cater to consumers and devise marketing strategies to establish brands in the market. It also involves detailed analysis of the competitive brands in the market, identifying the needs of the consumer and devising the promotional tools required to highlight the unique selling propositions of the brand.
Qualifications
An applicant should complete his or her graduation in any discipline and appear for the entrance examinations like CAT (Common Admission Tests) or MAT (Management Admission Tests) for pursuing MBA courses in India (Master of Business Administration).
An MBA in marketing is a prerequisite for becoming a Brand Manager.
Benefits
The following are the areas covered in a Brand Management Course
Principles of Brand Management
Market Research.
Analysis of the Market Trends.
Consumer Demand
Brand Launch and USP
Market Research
Brand Research
Advertisement and Marketing
Brand Promotion
Distribution, Packaging and Marketing of a Brand
Courses in India
The following institutes offer courses on Brand Management in India:
Indian Institute of Management - Kolkata, Ahmedabad, Bangalore, Lucknow and Indore.
Indian Institute of Science and Management - Pundag, Ranchi - 834004.
Symbiosis Institute of Management Studies - 15th Lane, Prabhat Road, Pune - 411004.
SP Jain Institute of Management and Research - Munshi Nagar, Dadabhai Road, Andheri (West), Mumbai - 400058.
Xavier Institute of Management and Entrepreneurship - Seva Sadan Campus, 3rd Block, Koramangala, Bangalore - 560034.
Institute of Management Bhubaneswar - Gyan Vihar, Rasulgarh, Bhubaneswar - 751010
MP Birla Institute of Management - 43, Race Course Road, Bangalore - 560001.
Indian Institute of Planning and Management - IIPM Tower, C - 10, Qutab Institutional Area, New Delhi - 110016.
Indian Institute of Social Welfare and Business Management - Management House, College Square(West), Kolkata - 700073.
Bharatiya Vidya Bhavan - Block FA, Sector III, Salt Lake, Kolkata - 700097, and 77, Ashutosh Mukherjee Road, Kolkata - 700025.
6 comments:
The study of advertising courses trains students in the intricacies of the media world, marketing and advertising, understanding design and creativity, besides the strategic aspects of media planning and buying, account strategy and the latest trends of digital media.
Advertising Courses
Hey, very informative and great post, may help to the students who are searching for a best MBA Admission. Now, by your post they can filter out best college for them. Best MBA Admission 2014
You can great experience about management but firstly you should chose right management course. There are available various management courses such as marketing, event management, hospitality, and many other field. Today event management institutes offer a great event management courses for the management professionals.
I am in fact grateful to the owner of this web site who has shared this great paragraph at here.
social networking
Great Article, I have read your post this is really helpful. Thanks for sharing important information and post. Such a nice post!! Best Ethical Hacking Training Institute in Gurgaon
Use Coupon Code FA100 of FormsADDA & Avail Additional Discount on Online MBA Admission Forms Cost
Post a Comment